Yeyepop dresses its snow suits as animals. The Emperor Penguin has a penguin-face hood and orange “feet” tabs at the hem; the Blue Pigeon has a bird-face hood; the Denim Doberman puts an ear-tipped hood on a denim-look shell; the Ghost Octopus runs tentacle-style contrast panels down the jacket and pants. The Little Yellow Chick hardshell comes with a blind box: its eye pieces are one of seven styles, picked at random.

Every 26/27 Yeyepop style is a 3-layer shell with a microporous membrane, rated by the brand at 20,000 mm waterproof. Four styles are insulated with 3M Thinsulate; the Little Yellow Chick is an uninsulated hardshell, made for layering. The details are built for riding: waterproof zips, one-hand cord locks, pit zips, thumb-loop cuffs, a pass pocket on the forearm, a chest pocket you can reach with a pack on, and a helmet-compatible hood.

Yeyepop cuts everything unisex, in Chinese sizes from XS to XL, with no XXL. The jackets wear roomy, at 119 to 135 cm around the chest, and the Octopus and Doberman pants are very baggy, with vent zips from crotch to heel and boot gaiters inside. The brand calls its size chart a guide only, so compare the garment measurements with a jacket you already own.